Is Your Strategy Outdated? How AI and Privacy are Reshaping Marketing
- The Rise of AI-Personalization: Discuss how generative AI isn’t just for writing anymore, it’s for predicting customer journeys.
- Zero-Party Data: Explain why collecting data directly from users (surveys, quizzes) is the only way to survive the “cookieless” world.
- Short-Form Video as Search: How Gen Z uses TikTok/Reels as a search engine and what that means for SEO.
